'WIP Padel' is the brand with which”WIP Sport”, an Italian company active in the sports equipment sector, is positioned as the main player in the world of Italian padel.
The mission of WIP Padel is to promote padel throughout the country, contributing to the dissemination of a sport that fully reflects the values of a healthy and inclusive lifestyle. A fun and intelligent, efficient and effective sport. Which does not discriminate on the basis of gender or age.
It is the starting point of a long journey, with which WIP Padel comes to address three different targets - those who want to invest in Padel, those who want to play Padel, those who want to follow the Padel - acting simultaneously on as many fronts: design and installation of padel courts, design and marketing of complementary products (rackets, balls, overgrips, etc.), dissemination of content through digital channels.
Each of these is taken care of with scrupulous attention by a heterogeneous team of competent, professional and creative people. At the center, always and at every stage of the project, are the values of the brand.
